About Us

Heritage Auto Center is your “Green Bay Used Car Dealer Alternative”

Why pay big city prices for sub standard customer service? Let us show you how buying a used car should be.


The Heritage Difference

Why is Heritage different? Stop in and let us show you why we believe that Heritage Auto Center presents you, with best value in the market today. We have a fully staffed service center with ASE certified automotive technicians that inspect each vehicle in our inventory. We leave nothing to chance, if the vehicle needs repairs, we repair it before we put on the lot. Even if it’s only slightly questionable, we repair it to ensure your complete satisfaction. Combine that with our competitive, no hassle / no haggle vehicle pricing and Heritage Auto Center provides the best value for car buyers to date!



Here at Heritage, we believe in being different. We understand that buying a vehicle is a stressful and difficult process, ESPECIALLY buying a used vehicle. We strive to do better than our competition and here is why; The new management at Heritage Auto Center has not been involved in the used car business our entire careers. In-fact, between all of us we cannot add up 5 years of used vehicle sales experience! Is that crazy thing to admit? We think not! No, we understand the stresses and complications of purchasing a vehicle, because we have been on the opposite of the sales desk our entire lives, and we too have had some difficult experiences. This is why we have put together ideas like “The Heritage Difference” and the “Heritage Certified Pre-Owned Program”. We want to provide the consumer with the best possible used car purchasing experience and couple that with a service center that exceeds your expectations during every interaction. Let us show you how the used car process and the automotive service and repair process should be, you won’t be disappointed.


-Fred, Joe, Jeri and Michael



We value your feedback, and would love to hear your ideas. Please take a moment to fill out the form below and help us continue to provide an exceptional dealership / auto repair experience.

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